GM Upgrading Fort Wayne Plant to Feed Truck Demand

May 30, 2019 by Ryan ZumMallen, @Zoomy575M

General Motors is pouring $24 million into its Fort Wayne, Ind., assembly to increase production of crew cab pickup trucks .

GM said the move will help satisfy growing demand for crew cab 2019 Chevrolet Silverado 1500 and GMC Sierra 1500 trucks. The automaker launched redesigned versions of both trucks in mid-2018.

The investment improves enhance conveyors and tooling in the plant. GM plans to complete the upgrade this summer.

“We are building Chevrolet and GMC crew cab pickups at record volume and mix levels to meet customer demand,” said Mary Barra, GM’s chief executive.

SALES UPS, DOWNS

The automaker said sales are improving. First quarter Silverado 1500 and Sierra 1500 sales grew 20 percent compared with the same period in 2018, according to GM.

But sales of all GM’s full-size pickup models fell by 2 percent during the same time period. That includes heavy-duty trucks such as the Silverado 2500 and 3500. The Silverado family of trucks suffered a 16 percent drop in that time period. This occurred as GM ramped up production of its redesigned Silverado HD models.

GM wants to prevent the Ram Trucks brand from becoming the second best-selling full-size truck in the U.S. Ford is first. Sales of FCA’s Ram trucks jumped 15 percent in the first quarter of 2019. Although Ram surpassed Silverado sales, GM maintained its place when Sierra sales are included.

Ryan ZumMallen May 2, 2019
A recent prototype indicates General Motors is considering the MultiPro tailgate found on upscale GMC Sierra models for the Chevrolet Silverado HD.

Leave a Comment

Your email address will not be published.

×

Subscribe to our mailing lists

Choose one or more topics:
x